The House of Rémy Martin have announced the launch of their Remy Martin V — pronounced Vee, the French word “Vie” for Life — and kicked things off with a bang in San Francisco recently with a party hosted by rapper Fabolous.
The premier launch event saw local celebrities, including DJ Big Von, Too Shot, and players from the Oakland Raiders and Sacramento Kings come out to get a taste of the new Remy V.
Then, when Fabolous arrived, he got the party started, grabbing the mic and telling partiers to get their “V’s” in the air for the new Rémy V. Especially since he’s been a long time fan of Rémy, saying it was one of the first brands to get shout outs in hip-hop songs.
This new, clear spirit blends the savoir faire, rich flavor and aroma of a Cognac with the smoothness and mixability of the premium vodkas, tequilas and gins. With the launch of V, Rémy Martin hopes to deliver the best of both worlds to the contemporary nightlife scene in the form of a sexy and luxurious alternative.
According to Vincent Géré, Director of Rémy Martin Cognacs and Estates, “Life is at the heart of what we are hoping to achieve with the launch of Rémy Martin V. It is a completely new and unique endeavor for the House of Rémy Martin, whose masterful production, exclusive innovations and generations of tradition have led the brand for nearly three centuries.
“V breaks the boundaries of what we thought a spirit from our legendary vineyards could be. The first clear distilled grape spirit from Rémy Martin, V is sure to take the spirits world to a new level of innovation,” he continued.
The new brand should be available at most exclusive nightclubs in select markets now!