So Beautiful

So Beautiful

  You have probably never, ever in life seen someone be as fierce as the Duchess of Alba. We could all take a style cue…

So Beautiful

It is believed that Sephora had locked accounts under Asian-sounding surnames to try and prevent the re-selling of coveted items (think Urban Decay's Naked eyeshadow palette) for bulk sales.

So Beautiful

The easiest way to spice up your winter wardrobe is to invest in a bright winter coat. The vibrant hue makes you stand out in…

So Beautiful

“Vogue” expanded fashion’s one-size-fits-all mold to include curvier girls in a recent feature about the power of finding the right bra. You can’t really have…

So Beautiful

LisaRaye McCoy is exploring just how far the damage caused by colorism really reaches in her upcoming movie “Skinned.” The “Single Ladies” star has slipped…

So Beautiful

Keke Palmer had all the right angles at the 2015 Essence Upfront event on Thursday! The “Cinderella” star came out for the programming preview looking…

So Beautiful

A good pair of knee high boots is an essential part of your winter wardrobe. There’s no better shoe to pair with sweater dresses, skirts and…

So Beautiful

O-M-G! That’s what we said when we decided to team up with DooBop.com this month to bring you something truly special for the holidays! DooBop x HelloBeautiful…

So Beautiful

Chipped polish, split nail, a smudge in your new manicure — what are the best nail fixes for these problems? The annoyance that comes with…

So Beautiful

Queen Rihanna has a way of making the most mundane tasks feel glamorous. Yesterday, she posted on Instagram, marking her triumphant return to the social platform…

So Beautiful

A new campaign is reminding beauties everywhere just how important it is that you head to the polls on Tuesday! November 4 is judgement day…