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Photo Courtsey of Spoken Art Photography

Sunday Afternoon, business owners and young entrepreneurs gathered at Renew Community Church for the Brand 2 Business Seminar facilitated by Branden Criss, the 24-year-old CEO of Great Catch Marketing Solutions. While being the CEO of LEB INC Learn, Exceed, Become Incorporated an organization “that helps kids, teenagers and young adults learn from their mistakes and exceed the expectation set before them and become what they are purposed to be.” Branden’s passion for marketing and technology led him to start a firm that specializes in mobile marketing. He’s worked with Elfrid Payton who plays for the NBA’S Orlando magic, Shawn Kill Patrick who played for UC and is now signed with the NBA Warriors. He is the 2014 Cincinnati Herald Award recipient and his company also created the mobile app for the Ohio Hip Hop Awards.

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Photo Courtsey of Spoken Art Photography

His goal is to take his business national and provide innovative market place solutions for business owner and entrepreneurs all over.

  1. If you want to be successful you must be able to sale your business in 30 seconds.
  • Describe your brand in 2-5 words
  • Know the color of your brand and why? Colors have meaning It’s important to use the right colors to showcase what your brand attributes.
  • You must know the Problem your brand solves. The best brand to have is one that solves a problem.
  • Who needs your brand?
  • Name of you brand?
  1. Before you can be successful with your own business, you must do your research.
  • Branden gave examples of 3 brands that failed and talked about why they weren’t successful.
  • Block buster
  • Radio shack
  • Kodak

“These brands failed because they couldn’t develop a strategic brand strategy that would equip them to compete with other innovative brands in their industry.”

You should be able to name 5 brands that are successful especially within your industry.

  • Apple Ranked #1 BRAND IN THE WORLD
  • Google Ranked #2 BRAND IN THE WORLD
  1. You have to understand what a brand strategy is and how to use it.  “Mobile marketing is the new trend for successful businesses.” Branden advised.

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“I loved the seminar, he gave me a lot to work with as far as the steps I need to take my brand to another level,” said Keayres Webster, who styled my hair and make-up for the event and who is a stylist at Angela’s Personal Touch.

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Photo Courtsey of Spoken Art Photography

After Branden shared his insight on how to develop a successful brand we raffled off a 32 inch Flat screen TV, everyone that volunteered to participate during seminar was able to compete in the raffle. I hosted the Q and A as Branden and his business partner from Great Catch Marketing Solutions  Bellamy West, answered questions the audience had.  “This event changed my views of Business and marketing ,” said Rico Morton who was in attendance and  friends  of eight years.  “That’s my bro, I’m so proud of him. ”

I learned so much from Branden B2B Seminar and I’m so glad that Branden took out the time to share his secrets to success. Click HERE to learn about what Branden does in the community  To find out more info on how you can market your business and expand your brand click HERE.

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